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  • Kaitlin Dunlap
  • Mike Dunlap
May 6, 2024
Published by Kaitlin Dunlap on May 6, 2024
Categories
  • How To
  • Industry Knowledge
Three Steps to Launching a Successful Telemarketing Campaign
Starting a new telemarketing campaign requires careful planning and execution to ensure success. While there are dozens of steps that need to be taken to set […]
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April 24, 2024
Published by Mike Dunlap on April 24, 2024
Categories
  • Industry Knowledge
Should You Always Talk to the Decision Maker When Cold Calling?
In most sales cycles, speaking with the decision maker becomes crucial, typically in later stages. However, at the beginning of the sales cycle, it’s often unnecessary […]
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February 27, 2024
Published by Mike Dunlap on February 27, 2024
Categories
  • Case Study
  • Dunlap Marketing News
The Power of Effective Teleprospecting in B2B Sales
While having a review call with the Sales Manager of a  Fortune 100 client this week, I was humbled by his overall feedback of how Dunlap […]
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February 13, 2024
Published by Mike Dunlap on February 13, 2024
Categories
  • Industry Knowledge
Does telephone-call-based appointment setting still work?
This is a question I hear more and more frequently.  The quick answer? Yes.  The long answer? Yes, but let’s talk about it.  First, if you […]
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September 26, 2023
Published by Kaitlin Dunlap on September 26, 2023
Categories
  • How To
  • Industry Knowledge
12 B2B Touchpoints to Incorporate in Your Sales Cycle
Some sources will tell you it takes 8 touchpoints to make a sale in the B2B world. Others will tell you it takes 8 touchpoints just […]
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May 31, 2023
Published by Kaitlin Dunlap on May 31, 2023
Categories
  • Case Study
  • How To
Call-Based Appointment Setting
Properly Identifying Your Best Prospects Last week both of these emails were sent to me by Dunlap Marketing customers.  “I just wanted to give your team […]
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November 4, 2022
Published by Mike Dunlap on November 4, 2022
Categories
  • Industry Knowledge
Implementing Multiple Call Attempts when Prospecting
(And Our Favorite Dating Analogy) How many dates do you go on before you get married? I would be willing to bet that 97% of the […]
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October 27, 2022
Published by Kaitlin Dunlap on October 27, 2022
Categories
  • How To
  • Industry Knowledge
5 Tips to Increase Success on Prospecting Calls
While conducting a recent team meeting, I asked the staff to share their thoughts on what it takes to have successful prospecting calls. The result of […]
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August 25, 2022
Published by Mike Dunlap on August 25, 2022
Categories
  • How To
  • Industry Knowledge
What is Good Call Frequency?
Tactful Persistence is the Key to Success How often should you reach out to a target prospect?   This is a question we are asked a lot […]
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