Telemarketing, Prospecting, and a Smart Business Trip When was the last time you had a spur of the moment thought that required immediate implementation, otherwise the thought was useless? In today’s business climate, this scenario happens more and more frequently. Dunlap Marketing has the ability to execute large, quick blitz projects with immediacy. Quick Blitz Case […]
Measuring and Analyzing
ARTICLE #6 IN A 6 ARTICLE SERIES Congratulations! You’re at the point in your telemarketing campaign where it’s time for measuring and analyzing the results. It’s taken a lot of work to get here – you have identified your database, written your script, role played with the script, started calls, and followed up as necessary with […]
Applying Salesmanship 101 Principles
An international oil and gas company, a two-year Dunlap Marketing client, has proven when it comes to selling, salesmanship 101 principals still remain. Dunlap Marketing provides an integral function of making prospecting telephone calls into business around the US that have large and medium fleets of vehicles. The objective is to schedule phone or face-to-face […]
Follow Up Best Practices
ARTICLE #5 IN A 6 ARTICLE SERIES Now that you’ve gone live with calling (Article #4 – Getting Your Telemarketing Campaign Started), there is a good chance you have found there are many different results from the calls. Next steps with clear actions or an appointment are the best results. However, not all calls are […]