Telemarketing Tips, From The Pros – Part 2

Posted on August 15, 2019 by

Have you checked out Telemarketing Tips, From the Pros – Part 1 yet? If not, go catch up before continuing with this article!

It’s common for us to hear “does your team have any tips?”. As a matter of fact, we do! In Part 1 of our series, we reviewed tips on call preparation. As a continuation, Part 2 carries on the discussion and hits on tips you can use during your call sessions.

During your Calls

Congratulations, your call campaign has launched! Now you have a prospect on the phone – what do you do now?!? The Dunlap team is here to help you make the most of your phone conversations with prospects!

  • In the same vein as re-reading your script before you start a calling session (as mentioned in Part 1), keep your script in front of you while making your calls so if needed, it’s easy to reference.
  • Avoid overloading the prospect with too much information early on in your call – quickly get to the point and let them know the reason you are calling.
  • When asking for an appointment, be upfront. Try by suggesting a date and time as a starting point.
  • Be a good listener – remember we have two ears and one mouth; sometimes it’s appropriate to speak half as much as you listen!
  • While on the phone, speak to the person on the other end as if they were seated right next to you. This will help you come across as more approachable.
  • If a prospect asks you a question you don’t know the answer to, that’s okay! Use it as a way to get your foot in the door by saying, “That’s a great question and I actually don’t have the answer right now. Can I schedule a time to have John come to meet you next Tuesday so he can answer it for you? He’s the expert!”
  • If the decision-maker says they already have a solution set in place, say, “That’s okay! Most people already have something set in place. We’re just calling to let you know what we have to offer so you can compare it to what you have now, or maybe even add us to your current solution.”

Stay tuned for part three of our “Telemarketing Tips, From the Pros” series, where we’ll discuss tips you can use while trying to reach the decision-maker.